Welcome to

4P Connect

Access expert FMCG Associates

Access the sharpest minds in Category, Shopper & Sales in the FMCG space through partnering with 4P Connect – a unique combination of interim talent, consulting, project management and talent planning.

Who We Are

About 4P Connect

4P Connect is a joint venture, combining one of the foremost FMCG sector consultants within Category, Shopper & Sales with the sector’s leading, niche FMCG talent consultancy.

When engaging with 4P Connect, you’ll have the assurance of working with the sector’s best associates alongside the additional layer of project management and consulting, through our Managing Partner, Amit Malhan.

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Years of combined experience

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Companies worked with collectively, from SME's to blue chip

What we do

Our Core Services

We deliver experienced FMCG category development, shopper marketing and sales associates connected by our community, providing industry expertise to drive your business forward. Combining operational expertise with recruitment sector specialists, we provide our clients with the best people for long and short-term assignments.

Our clients work in tandem with our Project Manager and Director Amit Malhan to oversee and ensure the delivery and quality of our service. Through this unique offering we ensure our associate interims deliver the best outcomes for you.

Specialising in the following services:

Strategic Planning for Category, Shopper & Sales

Advisory services to understand your future growth plans, define and fulfill interim resource talent needs and implement your strategy

Interim Talent Resource

Agile and flexible hiring of expert associates to fulfil resource gaps in
your organisation for long or short-term interim vacancies in Category, Shopper & Sales

Our Expertise

How Can We Help Your Business

If you are managing a recent change in your business, and you are about to face a resourcing challenge within Category, Shopper & Sales, working with 4PConnect allows you to turn this challenge into a competitive advantage as opposed to an on-going pressure point.

We typically see these resourcing challenges as:

The need to close Resource Skill Gaps

No additional fixed headcount budget / No additional team capacity

Requirement for flexible or short-term resource – M&A / Restructure

Specific skills for Projects / NPD Launches / New processes

Furthermore, every assignment has a minimum team of 3 including Managing Partner, Amit Malhan as Project Manager.
Typically, this team would include a Delivery Associate, Consulting Director, and Project Assistant.

Our Solution

4P Connect provide a pioneering solution that combines the best of both consulting and talent expertise under one roof. Through our unique community, we have combined category development, shopper marketing and sales expertise with recruitment sector specialists to provide our clients with the best people to resolve their challenges.

Selected specifically for you

Our ability to quickly grasp the intricacies of your brief and understand the expected deliverables means that we can provide the best people for your requirements. Every one of our associates are selected specifically for you, allowing you to be both proactive and save time.

Benefits include:

Our connected community means that every associate has access to commercial leaders in our network to share richness of best practice and breadth of support, ensuring they can hit the ground running… and keep running.

Unlocking a Wealth of Knowledge and Expertise

Bringing together an leading expert in category development, shopper marketing, sales, and seasoned recruitment specialists to solve your challenges. Our collective experience includes collaborations with FMCG giants like Tesco, Unilever, and Nestle – we're eager to extend our expertise to you.

Our Team

Meet The Experts

A little about the poeple that make 4P Connect

David Jenkins

David has worked within the FMCG talent acquisition space for over 20 years hiring across sales, category, shopper & brand marketing for businesses such as Nestle, Proctor & Gamble and Fever Tree. He has consulted with global corporates, private equity houses & SME’s on organisational development, talent strategies, DE&I and pipelining.
David’s two daughters – Summer & Phoebe – keep him on his toes & he can still be seen turning out in the occasional 5 a-side football match, albeit he’s been relegated to goalkeeper over the past year!

Amit Malhan

Amit is a highly experienced business leader and consultant, specialising across Category Development and Shopper Marketing with over 20 years FMCG experience. He has driven transformational and positive change - from implementation of whole teams to deployment of best practice and coaching existing teams.
With a busy household of 2 young and very active kids who love their sport, if they’re not working, Amit and his wife are taking the kids to training or matches.

Andy Davies

Andy has worked in the FMCG space for 10 years, working with brands including Pernod Ricard, GSK & Reckitt. Andy has an extensive network across National Accounts, Category, Shopper & eCommerce with a network of over 23,000 on LinkedIn and a deep understanding of the talent landscape in this space. Outside of work, Andy is a keen chef, occasional home brewer and retired musician, having spent a previous life on a tour bus!

Get in touch

Contact us

Our Email:

info@4P-Connect.com

Our Address:

The Leathermarket, LM01. G01, Weston St , London, SE1 3ER

Let's Get Started

For further info and support feel free to leave us a message.

The ADDRESS

The Tanneries, Shakti Building, 55 Bermondsey St, London SE1 3XH

The email

info@4P-Connect.com

Working hours

Monday - Saturday 9 AM - 5 PM

© 2023 4P Connect. All Rights Reserved.

Interim Talent Resource

Delivering experienced FMCG category development, shopper marketing and sales associates connected by our community, providing industry experts to drive your business forward. We combine operational expertise with recruitment sector specialists to provide our clients with the best people for long and short-term assignments.

Strategic Planning for Category, Shopper & Sales

Delivering experienced FMCG category development, shopper marketing and sales associates connected by our community, providing industry experts to drive your business forward. We combine operational expertise with recruitment sector specialists to provide our clients with the best people for long and short-term assignments.